Page 72 - Bank-Muamalat-AR2020

70 BANK MUAMALAT MALAYSIA BERHAD About Us Our Leadership Our Strategy
About Us
ANNUAL REPORT FY2020

BUSINESS

BANKING

Strategies Moving Forward For Business Banking

The Division’s focus for the short term will be to balance 2. Increased operational efficiencies via the following
growth between corporate and commercial segments and initiatives:
defend assets by managing the monthly attrition rate, while • Expansion of infrastructure and channel capabilities.
acquiring new customers in high potential segments especially • Expanding business presence in high GDP contributing
potential beneficiaries and the supply chains benefiting from States nationwide.
National Budget 2021. Towards preserving asset quality,
the Division will adopt a ‘Do It Right for the First Time’ • Optimising the Bank’s branch network to promote
mindset by pre-identifying the Risk Acceptance parameters Business Banking products.
of targeted customers during origination. At the same time, • Improving turnaround time of business processes by
the Commercial segment aims to improve impaired ratios for continuing to reengineer the process of origination,
Commercial Banking by focusing on structured programme assessment and approval.
financing and secured financing portfolio, while expanding • Leveraging on Data Management and Analytics to
Programme Financing backed by Government guarantee increase every customer’s product holding via cross
schemes. selling activities and product bundling.
Towards the longer term, we are committed towards: 3. Developing leaders and expanding our talent pool for
business sustainability, through:
1. Product innovations that will drive fund-based income,
fee income and CASA, such as: • Hiring the best from the industry.
• Holistic product offerings covering both financing • Building a competent and capable internal team to
and deposits catering to the requirements of target accelerate business growth.
customers by focusing on capex, contract and/or
project financing packages.
• Financing Programmes that cater to the broader
ecosystem of targeted segments, such as their vendors,
suppliers and sub-contractors.
• Diversification of income streams through collaboration
with Takaful operators for fee-based income.
• Customised new products to suit business
requirements.